Overview
Emirates Woman hosted the official closing bash for Dubai Fashion Week with an exclusive red dress themed fashion show illustrating the finest in local design. All the dresses below where made especially for the EW event. All proceeds going to the Al Noor Training Centre for Children with Special Needs.

Deliverables
Designing and building a website that will promote the Red Dress Collection at Dubai Fashion Week, and will also enable fashionistas to bid for the different dresses online. Hardcopy invitations where sent out to prospective customers and an E-mail blast went out the day before the event. The Red Dress collection was also heavily promoted inside the magazine.

Outcome
Finally achieving the recognition it deserves, the region’s creative talents made a colourful splash during last month’s spectacular Dubai Fashion Week (DFW). EW added to the illustrious occasion by hosting the final fashion show with both local and internationally established fashion houses taking part in the dazzling Red Dress Collection and charity auction.

Credits
Group Marketing Manager:  Belinda King
Senior Art Director: Jan Stoop
Web Development: Advanced Digital Technology
Senior Editor: Sophia Serin
Stylist: Sophie Jones Cooper
Photographer: Martin Beck

• Category :

  Web Design

• Date :

  Jul . 11 . 2015

• Client :

  Dubai Fashion Week