jan stoop —

creative director



// The Brief

I assumed the leadership of the 2D creative department with the responsibility of overseeing the successful execution of the COP28 event at the EXPO2020 site, leading a team of seven accomplished designers. Leveraging the robust brand guidelines established during the pitch phase, our primary mandate was to meticulously craft all event space graphics and engineer intricate on-site wayfinding solutions.

// Solution

Guiding the successful delivery of this project, our core objectives centred around sustainability, effective branding communications, and accessibility. I oversaw a sizeable team of designers with the ambitious goal of producing more than 22,000 printable surfaces for this event.

// Results

COP28 is scheduled to commence in early December 2023. The event drew a record-breaking delegate attendance of over 20,000 delegates per day in the Blue Zone.



Exsecutive Creative Director

Animation & Production


Creative Director

Client Servicing


I’m constantly on the hunt for interesting people and cool projects to dive into. We should definitely keep in touch and see where things go!